Blog Step No. 3: Pick a Theme

So, now that you have a rock awesome blog with a snazzy font, you gotta start typing stuff. If you're scared of what to type, just start. Sometimes, you'll do what I do, and hit a couple of key phrases that just spark a million other ideas in your head about what to type about. If you're new, do that. Like, I typed "you'll do what I do", which for some reason reminded me of a movie I watched a long time ago at a friend's house up in the hills outside of Kelowna. I think it was called "Doing That Thing You Do", which was a terrible choice for that evening. It was a long, very long movie, and we were young, very young, and the two clashed. I don't even think anything exploded.

It's one of those follow-the-band-through-their-ups-and-downs type of movie.. which, if you've seen one, you've seen them all. If you haven't seen any, then chose "Ray" because Jamie Lee Fox did a terrific job, and frankly, Ray is friggin' amazing at everything ever. Good music, good acting, and drugs and sex. What more could a man want from a movie, except a shorter version, of course, with more drugs and sex.

Right, so what you gotta do is pick a theme, so you won't ramble off topic like some psychotic killer who wants nothing more than a peanut butter sandwhich. Themes will get you where you want to go, which I hope is the top. If you want to go to the bottom, well then, don't even bother starting a blog, you're already there. And why are you reading my blog about writing blogs, you're making yourself the wiser (ha!) for it and that's no way to get to the bottom, you lazy slackin' ho. Nod.

The more you stick to your theme, the more likely people of similar mind will return to your blog for more and more of the sweet thematic goodness that your fingers ensue. Take http://veganlunchbox.blogspot.com/ for example. She writes about the food she makes for her kid each day for school. Vegan food. Poor kid'll never get bacon. Then she rates it depending on how much he'll actually force himself to eat. And she gets massive hits on her site. Women. Vegans. Sick.

Anyways, if you like hockey, write about hockey lots. Use the word "hockey" lots. That way, when people who want to read about hockey randomly search for "hockey", of all things, they will find your blog, which you recently wrote about hockey in. Right. And if you can pick a more specific theme to consistantly write about, the better. Like hockey skate laces. Review them, for all I care. You may just find there are 70 other hockey skate shoe lace fanatics out there that want to read about it.

Or, if you're like me, you'll just have random thoughts plop into your head, and because you're really not too concerned over who, if anyone, is ever going to read this, you'll just write random crap because it's giving you something to do other than that hoemwork you're supposed to be doing for this whole week.